Your site is losing money. Maybe right now.
There's no outage, no 500 error, no blank page. The site is running, and it's even fast. Yet somewhere in the purchase funnel, money is slipping away with no alert and nobody seeing it.
Has a promo code meant for a handful of loyal customers ever ended up, without your knowledge, shared widely on a deals forum?
Has a payment button ever stopped responding, for hours, on a single browser, without a single alert going off?
If the answer is yes, one question follows immediately: how much did it cost you? Most executives can't answer, because nothing puts a figure on it.
We've seen this exact scenario play out: a personalized promo code, reshared on forums and picked up by coupon extensions, used en masse by shoppers it was never meant for. €15,000 of margin was gone in one week. The code worked perfectly well, which was the problem.
This kind of loss never had a name
An ad pixel cut off after an update. A checkout that fails, but only on Safari. Slowness that creeps in after a deployment and nobody notices. A duplicated promo code. An internal search that returns "no results" for common queries.
Each of these leaks costs money, every day, in silence. And each one is invisible to the tools that monitor e-commerce sites today.
They're always discovered the same way: too late. An end-of-month report that doesn't add up. A customer who writes in to complain. A margin that erodes with no explanation.
Developers had APM. You had nothing.
Monitoring tools do exist. APM (Datadog, New Relic) watches a site around the clock. But it answers a single question: is the site up, and is it fast?
Your question is a different one: how much is this site making me lose, right here, right now?
A site can tick every APM box (100% uptime, flawless response time) and lose money every minute, because a payment button no longer responds on one browser or a promo code is being used outside its target. APM will never see it: it was designed for developers, and it doesn't look at revenue.
A name for what you lose without knowing
That gap now has a name: Revenue Leak Management.
For CEOs, CMOs and CDOs of e-commerce companies, Korvus is the pioneer of this category, the one that treats a site's revenue leaks as a problem to eliminate continuously, not one to discover after the fact, in a spreadsheet, three weeks too late.
It's the first category built to answer your question, where technical monitoring answers your tech team's.
The scale of the problem, in numbers
45%
of merchants suffer first-party fraud, including promo code abuse and leaks (Source: Merchant Risk Council, 2024)
15%
of cart abandonments come from a site error or crash (Source: Baymard Institute)
−7%
conversion for every extra second of load time (Source: Aberdeen Group, corroborated by Google / Deloitte 2020)
Each of these leaks is a real loss, and none of them triggers a technical alert.
The guardian of your revenue
Korvus detects these leaks, quantifies them in euros, and alerts the right person directly, via Slack, email or SMS. A tag installed in under 5 minutes, with no configuration and no need to bring in your tech team. No dashboard to open: one alert, one amount, one action.
Sample Slack alert in #revenue-alerts: "Promo code "LOYAL10" detected in use outside its target" → −€2,340
Frequently asked questions
What is Revenue Leak Management?
Revenue Leak Management (RLM) is the category that treats an e-commerce site's revenue leaks (leaking promo code, dead pixel, broken checkout, slowness, UX friction) as a problem to detect and quantify continuously, rather than one to discover after the fact in a monthly report.
How is Revenue Leak Management different from APM (Datadog, New Relic)?
APM checks whether a site is up and fast, for a tech team. Revenue Leak Management puts a euro figure on the business impact of site anomalies and alerts decision-makers (CEO, CMO, CDO) directly, with no technical dashboard to interpret.
Do I need my tech team to install Korvus?
No. Korvus installs in under 5 minutes through a GTM tag, with no configuration and no work from the tech team.
Your site is losing money silently. Korvus finds those leaks, puts a figure on them and protects your revenue.